Celebrating Invictus Games Athletes

Land Rover Frisco is excited and proud to announce Jaguar Land Rover North America’’s continued support and partnership of the U.S. Armed Forces Team in the Invictus Games. This year’s Invictus Games start this weekend, September 23, in Toronto Canada, and run until September 30. In addition, Jaguar Land Rover will be the presenting partner for the Invictus Games Toronto 2017.

The Invictus Games are an “international adaptive sporting event for wounded, ill, and injured veterans and active-duty service members.” The U.S. has over 80 athletes on their team this year, and are being led by Sgt. Ivan Sears and Capt. Christy Wise.

Before the U.S. team took off for the games, Jaguar Land Rover wanted to celebrate them send them off with extra support, recognition, and honor. So, Jaguar Land Rover hosted a send-off event in Long Island, New York. In addition to a celebrate, the send-off was comprised of practices and scrimmages for some last minute preparation.

“The Invictus Games gives us all the chance to challenge ourselves and build a better version of ourselves.” USMC, Sgt. Ivan Sears, U.S. Armed Forces Team Co-Captain for Invictus Game Toronto 2017, said. “I speak on behalf of the entire team when I saw that we are all so excited to represent the U.S. Armed Forces Team in Toronto.”

Sports for the Invictus Games include powerlifting, archery, sitting volleyball, golf, wheelchair basketball, the Jaguar Land Rover Driving Challenge, and more.

“The Invictus Games is an amazing event as it bring together wounded warriors from all around the world to compete, share stories and encourage each other,” USAF, Capt. Christy Wise, U.S. Armed Forces Team Co-Captain for Invictus Game Toronto 2017, said. “We want to thank Jaguar Land Rover for all of their support before and during the games.”

Want to learn more about Land Rover? Contact us at Land Rover Frisco! We look forward to connecting with you!

Land Rover Frisco
5935 Preston Road FriscoTX75034 USA 
 • 972-370-2345

American Eventing Championship Partners

Land Rover North America is once again partnering with the 2017 USEA American Eventing Championships (AEC) again this year for the Tryon International Equestrian Center (TIEC) in North Carolina that started yesterday, August 30, and continues through September 3, 2017.

The AEC gives both horse and rider combinations of every age and level an opportunity to compete in this special national championship. This event recognizes all professionals, amateurs, and juniors for their year-long accomplishments. It brings in the top riders in all divisions from all over the country to compete for the national title.

“We are happy to be a part of this weekend’s event as it helps develop the next generation of our equestrian athletes and also awards and recognizes the best riders in the nation, whether they are a Beginner Novice or are riding in the Advanced division,” Kim McCullough, Jaguar Land Rover North America, LLC, Vice President of Marketing, said.

“This event does a great job of creating a championship environment and the stunning facilities int he foothills of North Carolina’s Blue Ridge Mountain range provide the perfect environment to showcase the capability and design of our vehicles.”

In addition to having the pleasure of viewing an exciting cross-country competition (designed by Captain Mark Phillips), spectators will be able to enjoy Land Rover’s ‘Ultimate Stable.’ The ‘Ultimate Stable,’ features the all-new seven-seat Land Rover Discovery with a variety of top equestrian apparel and equipment.

Children will also have an opportunity to join in on the Land Rover fun. Land Rover will have a multiple scaled-down, electric-powered replicas of the Land Rover Series 1 (1948) for children, ages four through ten, to drive on an unique mini off-road course.

Land Rover North America is proud to continue their part as the Official Vehicle of the United States Equestrian Foundation and the U.S. Land Rover Eventing Team at the 2017 USEA AEC.

Interested in learning more about Land Rover? Contact us at Land Rover Frisco! We look forward to sharing our love of Land Rover with you!

Jinsop Lee Evaluates New Velar

The new Range Rover Velar is going on the market soon! Land Rover Frisco can’t wait to share it with you. Recently, Land Rover had Design Thinking Consultant, Jinsop Lee, evaluate the new Range Rover Velar and give his take on its incredible design.

Jinsop Lee believes in a design approach that appeals to all five senses. He calls this way of evaluating design the “multisensory experience”.

When Jinsop Lee first met the new Range Rover Velar his initial reaction was that “the car has very handsome proportions” and he “could clearly see how much the designers had put into the details.”

Jinsop Lee described his way of approaching design by talking about sandwiches, “A great sandwich should have both hot ingredients and cold ingredients. Now another type of balance you’ll find in a great sandwich is when you bite into it. It’ll feel both crunchy, but the inside will be soft and moist, and all of these senses combined form to create a great sandwich.”

“When I first entered the Velar I noticed textures, feelings, and concepts that had been put together and balanced extremely well,” Jinsop Lee continued.

“So one of the great surprises was the steering wheel. Now of course I expected the steering wheel to be wrapped in something luxurious and soft, and it was. In the middle of that leather is a thin ring of metal, and visually it’s great because you can see something cold and hot in the middle of that plushness, but also, you can feel it. When you run your hands along the steering wheel in the middle of that comfort, the softness, you can feel a little bit of the cold of metal.”

“When you look at the overall design of the Range Rover Velar, you have this strong, proud exterior. You’ve got this high-tech interior that at the same time is cozy and welcoming, and it’s peaceful and quiet inside. You can really see that the Range Rover Velar was designed for the multisensory experience.”

Interested in learning more about the Range Rover Velar and how it fits into your lifestyle? Contact us at Land Rover Frisco! We cannot wait to connect with you!

Range Rover Explores Pacific Northwest

Land Rover has teamed up with Magnum Photos once again to bring another series of photographs for ‘Ultimate Vistas.’ This time, Land Rover and Magnum Photos have partnered with photographer Michael Christopher Brown to highlight landscapes from the United States’ Pacific Northwest.

Brown started his trip in Portland, Oregon behind the wheel of a production Land Rover Range Rover 5.0-liter V8 Supercharged and headed north towards Washington state.

The Range Rover was the perfect vehicle for the road trip because of its exceptional versatility. The Range Rover drove perfectly through snow, sand dunes, and rocky hillsides as Brown searched both urban and rural parts of the Northwest to photograph incredible vistas.

Along the route, Brown and his crew stopped along Chuckanut Drive, climbed Mount St. Helens, Mount Rainier, and Mount Baker (all active volcanoes), and visited Strawberry Hill in Skagit Valley. From there the crew moved on to Seattle until they drove along the Pacific coast. Finally, they took a ferry to the remote San Juan Islands.

“I’m often driving off-road to go mountain biking, snowboarding, or hiking and having a vehicle that can handle confidently a variety of road and off-road conditions is key,” Brown said. “I always have a plan for a shoot but it’s important to remain open to other possibilities and the Range Rover allowed us to do that. Often the best pictures happen on the way and way back from a shoot. And while on the shoot, sometimes if I just stop what I’m doing and look around there are often unexpected, serendipitous surprises!”

The images Brown captured are extraordinary and really capture the essence of the Pacific Northwest. We are proud to partner with Michael Christopher Brown and Magnum Photos to help create such magnificent works of art.

For more information on the Land Rover Range Rover, contact us at Land Rover Frisco! We cannot wait to talk with you about your next Land Rover.

Land Rover Experience Kyalami

Located in the heart of Sandton, South Africa, Kyalami boasts steep slippery inclines, ruts, open ground and deep water, and articulation tracks for you to test! If you love to travel and enjoy new cultures and scenery, or you are an adrenaline junkie looking for your next adventure, sign up for Land Rover Experience Kyalmani!

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By participating in their training courses you will be trained by experts. Every one of Land Rover Experience Kyalami’s experts are highly experienced and trained to make sure you get the best out of your Land Rover. They offer courses ranging from First Aid and Skid Control to Recovery Techniques, in addition to their thrilling driving courses.

Come by yourself, or bring your team! Land Rover Experience Kyalami offers team building events and convoy-based driving adventures. Their expert planning team can even customize your visit just for you. If you prefer to add in some Go-karting or paintball, they can do that too!

The Half Day Off-Road Introductory Course is great to introduce you to 4×4 driving. They start with a quick 45-minute theory lesson that will go over standard vehicle setup and how to handle your vehicle when you take a trip off-road.

After the theory lesson you will work with an instructor during a 3-hour practical drive. This drive includes hill ascents, hill descents, traversing a side slope, driving through ditches and rutted tracks, deep water wading, and discussion of all major road surfaces. All of this while enjoying the ambiance Kyalami is offering.

After the half day course, you are ready for the Full Day Course! This course lasts 7 hours and focuses on using the Land Rover’s different drivetrains and driving techniques.

South Africa boasts landscapes you cannot imagine anywhere else. You may need training so you can embark an amazing South African expedition, or just want to steady your off road driving. Land Rover Experience Kyalami wants to serve you.