Land Rover Reborn: Series 1

The Series 1 is where Land Rover got started. From there Land Rover has expanded and created the incredible vehicle line-up we at Land Rover Frisco are privileged to share. In recent years, Land Rover has been working to revitalize their rich heritage and restore original Land Rovers. In 2015, this particular Land Rover Series 1 came to Land Rover’s facility in Solihull and Land Rover Reborn emerged.

Michael Bishop from Land Rover Classic and Adam Bewley, a presenter, rode along together as this Series 1 went through a test drive.

“Series 1 is a term that was given to the vehicle in 1958 when the Series 2 came out,” Michael Bishop said. “All the vehicles previous to that Series 2 model became the Series 1, and you had a mix of products.”

“When it arrived it was actually a multitude of colors. It was originally bronze green,” Bishop said. “She spent all her life in the Outback. It was assembled in Australia originally, in 1950 on this massive estate, 25,000 hectares, so she was a little bit sunburn, a little bit beaten, a little bit worn out, but she came back to Solihull and went through the process of being restored.”

Bishop spoke about benefitting from Land Rover’s archives and engineering drawings from the original Land Rovers as they worked to restore this Series 1, “We can look at the vehicle, access what needs to be done to it, and decide whether that part needs to be restored or replaced. That’s the same with all of the Reborn vehicles.”

The Series 1 weighs 1,200 kilograms and has a 1.6 liter petrol engine with 55 horsepower. Since the vehicle is so lightweight, the engine puts out plenty of power to get it around.

“The seats are green vinyl, and that’s exactly what the specification was in the day. We kept the original key which is a replacement key from Newman’s Hardware in Townsville in Queensland, so it’s a little bit of authenticity there.”

We are proud to come from such an incredible background of Land Rovers. If you are interested in learning more about Land Rover, contact us at Land Rover Frisco today!

Land Rover Frisco
5935 Preston Road FriscoTX75034 USA 
 • 972-370-2345

Jaguar Land Rover Wins Car Design Awards

The Car Design Awards, hosted by Auto&Design magazine, specifically celebrate models and brands that they feel have contributed to the evolution of automobile design. A panel of journalists from all over the world choose winners in three different categories: Brand Design Language, Production Cars, and Concept Cars.

Jaguar Land Rover recently participated in the Turin Motor Show in Turin, Italy, where the Car Design Award ceremony took place. We at Land Rover Frisco are proud to announce Jaguar Land Rover took home two Car Design Awards. Land Rover won Best Brand Design Language, and Jaguar won the Concept Car category with the Jaguar I-PACE Concept.

The panel of judges deliberated and decided that the Land Rover design team had done the best job at interpreting a formal design language across the entire Land Rover family of vehicles. This was showcased most recently in the release of the new Land Rover Range Rover Velar. The Range Rover Velar’s incredible beauty, modernity, and showmanship are unrivaled.

“It’s great to be recognized for he hard work and creative endeavor of the whole Land Rover team,” Gerry McGovern, Land Rover Chief Design Office, said during is acceptance speech. “This is a true team effort and one that will continue the transformation of our business.”

The Jaguar I-PACE Concept is Jaguar’s first completely electric performance SUV. It is easy to see why it would win the Concept Car category. The Jaguar I-PACE Concept is a preview for the Jaguar I-PACE which is expected to be available for purchase in the second half of 2018.

In addition to winning the Best Brand Design Language category, Land Rover placed second in the Production Cars category with the Land Rover Range Rover Velar. The Range Rover Velar will go on sale later this year, starting at $49,900.

For more information regarding the Range Rover Velar, contact us at Land Rover Frisco! We cannot wait to assist you in finding your new Land Rover!